T. Rowe Price Personal®

78
T. Rowe Price Personal® is an iOS app from T. Rowe Price in the Finance category, currently rated 4.6★ across 22,935 ratings. Initial signal reads as mostly critical sentiment so far: users flag rough edges and unmet expectations.
Quality Score is 78: Strong (healthy traction). For a Finance app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
📊 Performance Tracking LIVE
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (70 MB) | +$7K |
| ⚙ Finance complexity ×1.60 | +$35K |
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Finance category multiple | +15% |
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
| 📲 Finance engagement | ~60 installs / rating |
| 🔁 Finance D30 retention | 28% |
| 📍 DAU / MAU stickiness | 0.40 |
How we forecast this revenue
MEDIUM CONFIDENCEBU Investment Matrix
Stalled · 37/100MID TIERFREE (NO MONETIZATION)no growth momentum- 💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
- ⭐ Quality: 4.6★ across 22,935 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: High — bug mentions above category norm, rating drift -2.90 ★ (recent 50 vs lifetime).
💰 Forecast Revenue / mo
MODEL| Mid install base (22,935 ratings)METRIC | +$5,500 | |
| Excellent rating (4.6★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| securityREVIEW | +$1,800 | |
| excellent appREVIEW | +$1,500 | |
| Mature app (14y old)METRIC | +$1,500 | |
| slowREVIEW | −$1,200 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Single-language (English only)METRIC | −$400 |
📈 Reviews Growth
LIVE⭐ Rating Trend
LIVE🆕 What's New · v9.7.2
Updates in this release include:
• Bug fixes
• User experience enhancements
Profile & Insights
Identification
- App name
- T. Rowe Price Personal®
- Developer
- T. Rowe Price
- Bundle ID
- com.troweprice.IndividualInvestor
- App Store URL
- Open in App Store
- Category
- Finance
- Content rating
- 17+
- Languages
- EN
Company
- Website
- Not found
- Tagline
- Today
- Description
- Find apps and games for iPhone, iPad, Mac, and more on the App Store.
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Available
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $12.1K/mo
- Top-grossing rank
- Outside top 100 in US Finance
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Funding
Press & Links
Contacts & Socials
📈Ratings growth22,952 ratings+5681% lifetimeShow 3-year history estimate ▾
📝 About this app
See Your Full Financial Picture
Instantly view all your T. Rowe Price accounts and external accounts you choose to link, for a consolidated snapshot of balances, performance, and net worth.
Dive into detailed fund performance, holding breakdowns, and personalized retirement projections that clearly show how your contributions today impact tomorrow’s outcomes.… View full description on the official store →
What Worked™ · Development Pipeline
19 EVENTS TRACKEDVoice of Customer
Based on 500 reviews across 1 marketsTrack this app’s revenue
FREE📝 Description
95
More by T. Rowe Price
View all →Why high confidence: 22,935 ratings · no founder-verified revenue (model estimate only).



