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Amazon Alexa

79
Quality Score
Strong

Amazon Alexa

High confidence
4.0 ✍️ Editor
✍️ GetAppValue analysis

This app anchors Amazon's smart home ecosystem, serving as the central control hub for Alexa-enabled devices. Its direct competitors are primarily Google Home and Apple Home, each vying for dominance in connected living spaces. The substantial volume of ratings, exceeding five million, combined with a solid average rating, indicates strong user adoption and sustained engagement. This signals a mature product in a growth stage, deeply integrated into its user base's daily routines. Given its free monetization model, revenue is not directly generated from the app itself but rather through driving sales of physical Alexa devices and subscriptions to Amazon services like Music or Audible. In the smart home category, the typical monetization strategy for companion apps is indirect, focusing on ecosystem lock-in and increasing lifetime value through hardware sales and recurring service subscriptions, rather than direct app purchases or ads.

BU Score 79 · Strong — healthy traction. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track snapshot history and revenue forecast in the Performance section below.

💰 Monthly revenue · now vs forecast
● Right now
$1.0M
per month
12-mo forecast
$1.1M – $1.6M
per month
24-mo forecast
$1.3M – $2.4M
per month
BIG tier
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📊 Performance Tracking LIVE

Loading…
idle
0%
Rating
Reviews
Forecast Revenue / mo
Snapshots tracked
0
since first record
ONE-TIME · BUILD 💰 Estimated build cost
$80K
What it cost to build · not monthly revenue
Likely range $60K – $110K
$25K · MVP floor $100K · indie scale $500K+ · studio build
📈 Pays back in ~10 months at current MRR

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes
🧱 MVP baseline (design + 1-store ship) +$28K
📱 5 unique screens × $4.5K +$22K
Lifestyle complexity ×1.05 +$2K
🌐 Cross-platform reach (iOS + Android) +$29K
Total estimate $80K
ONE-TIME · EXIT VALUE 💵 Estimated acquisition value
$125K
What it would sell for · not monthly revenue
Marketplace range $100K – $175K · 16× MRR multiple
💸 ~1.6× build cost (break-even+)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built
📺 Ad-supported base 15× MRR
Mature user base (1M+ ratings) +8%
Final multiple 16× MRR
👥 Estimated audience size
626.0M
Lifetime downloads (US-equivalent)
Monthly active
81.0M
Daily active
16.0M

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it
📲 Lifestyle engagement ~110 installs / rating
🔁 Lifestyle D30 retention 13%
📍 DAU / MAU stickiness 0.20
DAU / MAU 20% sticky
🔬

How we forecast this revenue

MEDIUM CONFIDENCE
Baseline
$1.0M/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$985K – $1.3M
12 months
$1.1M – $1.6M
24 months
$1.3M – $2.4M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊

BU Investment Matrix

Concerning · 55/100BIG TIERbelow benchmarks
GrowthFounderQualityRevenueMonetiz.MoatMarketSafety
Growth Velocity
5.0
Founder Strength
6.1
Product Quality
8.1
Revenue Strength
6.0
Monetization Maturity
1.0
Defensibility
7.5
Market Position
0.0
Operational Safety
10.0
  • 💰 Revenue: Healthy — $400K - $2200K/mo · BIG tier · medium-low confidence, trajectory unclear.
  • ⭐ Quality: 4.05★ across 5,672,343 reviews — strong (top 10%).
  • 📍 Market: Not yet charting in any of the 9 monitored markets.
  • 📈 Growth: Insufficient signal to assess trajectory.
  • ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $18.0M-$32.0M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:

💰 Forecast Revenue / mo

MODEL
Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 6 of 6 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
High install base (5,693,142 ratings)METRIC
+$12,000
bugsREVIEW
−$1,800
Mature app (11y old)METRIC
+$1,500
slowREVIEW
−$1,200
Good rating (4.0★)METRIC
+$800
Ad-supported / freemiumMETRIC
+$600
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📈 Reviews Growth

LIVE
Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE
Average rating evolution. Updates with each new review batch.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name
Amazon Alexa
Developer
Amazon Mobile LLC
Bundle ID
com.amazon.dee.app
App Store URL
Open in App Store
Category
Lifestyle
Content rating
Not found
Languages
Not found

Company

Website
www.amazon.com
Tagline
Not found
Description
Not found
Founded
Not found
HQ / Address
Not found
Employees
Not found
Logo
Not found

Revenue

Verified revenue / mo
Not found
AI revenue estimate / mo
Not found
AI annual estimate
Not found
ML model estimate / mo
$7.8K/mo
Top-grossing rank
Not found
All-time revenue
Not found
Pricing
Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.
🚀Update Frequency · Releases per Quarter4 releases tracked
22Q2 2026Q3 2026
🚀Version Release Timeline4 releases tracked
v2.2.680006.0May 2026v2.2.686572.0Jun 2026v2.2.694622.0Jul 2026v2.2.698932.0Aug 2026
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Use the Amazon Alexa App to set up your Alexa-enabled devices, listen to music, create shopping lists, get news updates, and much more. The more you use Alexa, the more she adapts to your voice, vocabulary, and personal preferences.

DISCOVER MORE
• Get more out of your Echo device through personalized feature recommendations from Alexa
• Discover and enable recommended Alexa skills
• Pick up where you left off directly from the home feed with lists, shopping, or recently played Music and Books

MANAGE YOUR DEVICES… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →
🔖 v2.2.698932.0🔄 updated 0d ago📂 Lifestyle💰 Free
📅

What Worked™ · Development Pipeline

5 EVENTS TRACKED
Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-07
🔧
Shipped update — v2.2.694622.0 → v2.2.698932.0
→ 30 days after: reviews +20,799 high confidence
2026-07
🔧
Shipped update — v2.2.686572.0 → v2.2.694622.0
→ 30 days after: reviews +64,899 high confidence
2026-06
📸
Refreshed store screenshots — 8 of 8 updated
→ 30 days after: reviews +44,100 high confidence
2026-06
🔧
Shipped update — v2.2.680006.0 → v2.2.686572.0
→ 30 days after: reviews +100,443 high confidence
2026-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +56,343 high confidence
📸

Store Page History

8 SCREENSHOT CHANGES
Every time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPhone screenshots
Slot 1
2 ver.
2026-05-06
Now
2026-06-12
Slot 2
2 ver.
2026-05-06
Now
2026-06-12
Slot 3
2 ver.
2026-05-06
Now
2026-06-12
Slot 4
2 ver.
2026-05-06
Now
2026-06-12
Slot 5
2 ver.
2026-05-06
Now
2026-06-12
Slot 6
2 ver.
2026-05-06
Now
2026-06-12
🔔

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📝 Description

95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for Amazon Alexa: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
Read deep-dive →

More by Amazon Mobile LLC

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📦 Portfolio summaryINDIE studio
38apps·$4K/mocombined
✓ Diversified — top app contributes 11%; risk spread across portfolio

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About this analysis
ZCAnalyzed by Zakhar Chumak · founder, GetAppValue·Full methodology·High confidence

Why high confidence: 5,693,142 ratings · no founder-verified revenue (model estimate only).

Frequently Asked Questions

4 answers · auto-generated from this app's public data
How much does Amazon Alexa make per month?
Based on our ML-calibrated revenue forecast, Amazon Alexa earns approximately $7.8K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like Amazon Alexa?
Browse the full Lifestyle category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes Amazon Alexa?
Amazon Alexa is published by Amazon Mobile LLC on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is Amazon Alexa's BU Score?
Amazon Alexa has a BU Score of 79/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.