Gboard - the Google Keyboard

91
This Google-developed keyboard app occupies the core mobile input niche, directly competing with other first-party solutions like Samsung Keyboard and SwiftKey, alongside various niche third-party offerings. Its substantial user rating, backed by millions of reviews, signals extremely high user satisfaction and widespread adoption, indicating a mature, dominant product in the market rather than an early-stage growth app. Given its free monetization model, Gboard's traction isn't tied to direct revenue generation but rather to its strategic value within Google's ecosystem, likely driving engagement with other Google services. In the Tools category, particularly for utility apps like keyboards, direct monetization often comes from premium features, ad removal, or white-label licensing. However, for a Google-owned product, the value proposition leans more towards data collection and ecosystem lock-in, making traditional IAP or subscription models less common for the core functionality.
BU Score 91 · Transcendent — category-leading momentum. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
📊 Performance Tracking LIVE
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| ⚙ Tools complexity ×0.90 | $-5049 |
| 🌐 Cross-platform reach (iOS + Android) | +$24K |
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.4 (solid) | +8% |
| 🏷 Tools category multiple | -8% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
| 📲 Tools engagement | ~190 installs / rating |
| 🔁 Tools D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.18 |
How we forecast this revenue
MEDIUM CONFIDENCEBU Investment Matrix
Mixed signals · 56/100BIG TIERcompetitive but cautious- 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.51★ across 18,700,654 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
💰 Forecast Revenue / mo
MODEL| High install base (18,700,654 ratings)METRIC | +$12,000 | |
| Excellent rating (4.5★)METRIC | +$2,200 | |
| 5 starREVIEW | +$1,800 | |
| multilingualREVIEW | +$1,700 | |
| Mature app (13y old)METRIC | +$1,500 | |
| Ad-supported / freemiumMETRIC | +$600 |
📈 Reviews Growth
LIVE⭐ Rating Trend
LIVEProfile & Insights
Identification
- App name
- Gboard - the Google Keyboard
- Developer
- Google LLC
- Bundle ID
- com.google.android.inputmethod.latin
- App Store URL
- Open in App Store
- Category
- Tools
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- support.google.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $373/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Funding
Press & Links
Contacts & Socials
📈Ratings growth18,700,654 ratings+36% lifetimeShow 3-year history estimate ▾
📝 About this app
<b>Glide Typing</b> — Type faster by sliding your finger from letter to letter
<b>Voice typing</b> — Easily dictate text on the go
<b>Handwriting*</b> — Write in cursive and printed letters
<b>Emoji Search*</b> — Find that emoji, faster
<b>GIFs*</b> — Search and share GIFs for the perfect reaction.
<b>Multilingual typing</b> — No more switching between languages manually. Gboard will autocorrect and suggest from any of your enabled languages.… View full description on the official store →
What Worked™ · Development Pipeline
3 EVENTS TRACKEDTrack this app’s revenue
FREE📝 Description
95
More by Google LLC
View all →Why high confidence: 18,700,654 ratings · no founder-verified revenue (model estimate only).




