dfndr security: antivirus
82
Quality Score
Excellent
✍️ GetAppValue analysis
“
This Android Tools app, dfndr security, targets the mobile device protection and optimization niche, competing directly with established players like Avast, AVG, and Lookout. Its substantial user base, evidenced by nearly six million ratings, indicates significant traction and a mature product. The consistently high rating, above four out of five, suggests strong user satisfaction, which is critical for retention in the security space. As a free app, its growth stage is likely focused on user acquisition and engagement, leveraging its award-winning status and comprehensive feature set. In the mobile security category, a common monetization strategy for free apps involves offering premium subscriptions for advanced features like ad-free experiences, enhanced real-time protection, or unlimited device tracking, typically through in-app purchases. This provides a clear upgrade path for engaged users.
BU Score 82 · Excellent — strong product-market fit. The full Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track snapshot history and revenue forecast in the Performance section below.
💰 Monthly revenue · now vs forecast
● Right now
$700K
per month
→
12-mo forecast
$741K – $1141K
per month
→
24-mo forecast
$886K – $1645K
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$85K
↳ What it cost to build · not monthly revenue
Likely range $65K – $115K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Pays back in ~10 months at current MRR
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 💎 In-app purchase plumbing | +$9K |
| ⚙ Tools complexity ×0.90 | $-5949 |
| 🌐 Cross-platform reach (iOS + Android) | +$29K |
Total estimate
$85K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$250K
↳ What it would sell for · not monthly revenue
Marketplace range $175K – $300K · 28× MRR multiple
💸
~2.9× return on build cost
Synthetic estimate. Multiple band derived from iap / freemium model + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 💎 IAP / freemium model base | 28× MRR |
| 🏷 Tools category multiple | -8% |
| ⭐ Mature user base (1M+ ratings) | +8% |
Final multiple
28× MRR
👥 Estimated audience size
1117.5M
Lifetime downloads (US-equivalent)
Monthly active
245.5M
Daily active
44.0M
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Tools engagement | ~190 installs / rating |
| 🔁 Tools D30 retention | 22% |
| 📍 DAU / MAU stickiness | 0.18 |
DAU / MAU
18% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$700K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$690K – $933K
12 months
$741K – $1.1M
24 months
$886K – $1.6M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 60/100BIG TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
4.6
Product Quality
8.7
Revenue Strength
5.8
Monetization Maturity
5.0
Defensibility
8.5
Market Position
0.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $280K - $1540K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.36★ across 5,898,155 reviews — strong (top 10%).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Strong subscription moat. Hard to outcompete on retention. Better angle: free alternative with one-time purchase, or feature parity for an underserved sub-niche.
💵 For acquirers: Estimated asking range 18-32× monthly = $12.6M-$22.4M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| High install base (5,884,001 ratings)METRIC | +$12,000 | |
| premiumREVIEW | +$2,200 | |
| securityREVIEW | +$1,800 | |
| Mature app (12y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| Good rating (4.4★)METRIC | +$800 | |
| Ad-supported / freemiumMETRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- dfndr security: antivirus
- Developer
- PSafe
- Bundle ID
- com.psafe.msuite
- App Store URL
- Open in App Store
- Category
- Tools
- Content rating
- Not found
- Languages
- Not found
Company
- Website
- www.psafe.com
- Tagline
- Not found
- Description
- Not found
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Verified revenue / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $425/mo
- Top-grossing rank
- Not found
- All-time revenue
- Not found
- Pricing
- $2.99 - $209.99 per item
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
Contacts & Socials data not yet collected for this app.
🚀Update Frequency · Releases per Quarter3 releases tracked
🚀Version Release Timeline3 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
<b>dfndr security</b> is the complete and easy-to-use antivirus you need to keep your <b>phone safe and organized</b>.
The app has <b>won multiple awards in digital security</b> and has been installed over 200 million times worldwide. It protects you against scams (such as phishing attempts), viruses, fake news, identity theft and much more. It also makes it possible to track your cell phone in case of loss or theft. In addition to protecting your device, dfndr security is lightweight and offers powerful file organization and assistance features.… View full description on the official store →
The app has <b>won multiple awards in digital security</b> and has been installed over 200 million times worldwide. It protects you against scams (such as phishing attempts), viruses, fake news, identity theft and much more. It also makes it possible to track your cell phone in case of loss or theft. In addition to protecting your device, dfndr security is lightweight and offers powerful file organization and assistance features.… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →🔖 v15.4.3🔄 updated 0d ago📂 Tools💰 Free📺 Ad-supported💎 IAP $2.99 - $209.99 per item
📅
What Worked™ · Development Pipeline
4 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
🔧
Shipped update — v15.4.0 → v15.4.3
→ 30 days after: reviews −14,154 high confidence
2026-06
🔧
Shipped update — v15.3.12 → v15.4.0
→ 30 days after: reviews −30,852 high confidence
2026-06
📸
Updated 2 store screenshots
→ 30 days after: reviews −16,698 high confidence
2026-05
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews −4,868 high confidence
📸
Store Page History
2 SCREENSHOT CHANGESEvery time a developer swaps a store screenshot we archive both versions. Compare side-by-side to see what messaging / visuals changed.
iPhone screenshots
Slot 2
2 ver.
2 ver.
2026-05-06
2026-06-11
Slot 3
2 ver.
2 ver.
2026-05-06
2026-06-11
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for dfndr security: antivirus: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by PSafe
View all →📦 Portfolio summaryINDIE studio
3apps·$797/mocombined
Lead-app heavy — top app contributes 53%
About this analysis
Why high confidence: 5,884,001 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does dfndr security make per month?▴
Based on our ML-calibrated revenue forecast, dfndr security earns approximately $8.6K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like dfndr security?▴
Browse the full Tools category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes dfndr security?▴
dfndr security is published by PSafe on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is dfndr security's BU Score?▴
dfndr security has a BU Score of 82/100 (Excellent). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.