How much does UpToDate make per month?

Based on our ML-calibrated revenue forecast, UpToDate earns approximately $1.1K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.

What apps are like UpToDate?

Browse the full Medical category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.

UpToDate is published by Wolters Kluwer Health UpToDate on the Google Play Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.

What is UpToDate's BU Score?

UpToDate has a BU Score of 68/100 (Solid). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.

UpToDate

Quality Score

Solid

UpToDate

Name: UpToDate — app revenue, audience, build cost & risk profile
Creator: GetAppValue
License: https://creativecommons.org/licenses/by/4.0/
Keywords: UpToDate revenue, UpToDate app analytics, mobile app revenue estimate, Medical revenue, Android app revenue

by Wolters Kluwer Health UpToDate

High confidence

4.3 Google Play rating

✍️ GetAppValue analysis

“

UpToDate is an Android app from Wolters Kluwer Health UpToDate in the Medical category, currently rated 4.3★ across 11,381 ratings. Initial signal reads as largely positive sentiment, users highlighting consistency and feature depth.

Quality Score is 68: Solid (established niche player). For a Medical app, that means established niche player. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.

Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.

💰 Monthly revenue · now vs forecast

● Right now

$5.0K

per month

→

12-mo forecast

$5.2K – $10.8K

per month

→

24-mo forecast

$6.4K – $19.2K

per month

MID tier

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Description hook & conversion structure
Screenshots, ratings, reviews strategy

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Typical impact: +2-5× organic installs

📊 Performance Tracking LIVE

Loading…

idle

Rating

—

Reviews

—

Forecast Revenue / mo

—

Snapshots tracked

since first record

ONE-TIME · BUILD 💰 Estimated build cost

$120K

↳ What it cost to build · not monthly revenue

Likely range $90K – $160K

$25K · MVP floor $100K · indie scale $500K+ · studio build

📈 Slow ROI — current MRR is well below build cost

Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.

Where the money goes

🧱 MVP baseline (design + 1-store ship)	+$28K
📱 5 unique screens × $4.5K	+$22K
⚙ Medical complexity ×1.55	+$27K
🌐 Cross-platform reach (iOS + Android)	+$43K

Total estimate $120K

ONE-TIME · EXIT VALUE 💵 Estimated acquisition value

$20K

↳ What it would sell for · not monthly revenue

Marketplace range $15K – $25K · 17× MRR multiple

💸 ~0.2× build cost (under-water)

Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.

How the multiple was built

📺 Ad-supported base	15× MRR
🏷 Medical category multiple	+12%

Final multiple 17× MRR

👥 Estimated audience size

625K

Lifetime downloads (US-equivalent)

Monthly active

155K

Daily active

31K

Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.

How we sized it

📲 Medical engagement	~55 installs / rating
🔁 Medical D30 retention	25%
📍 DAU / MAU stickiness	0.20

DAU / MAU 20% sticky

🔬

How we forecast this revenue

MEDIUM CONFIDENCE

Baseline

$5.0K/mo · ML-estimated from 234 triggers

Growth rate

+4.0% MoM · MID tier baseline (compound monthly)

6 months

$4.7K – $7.9K

12 months

$5.2K – $10.8K

24 months

$6.4K – $19.2K

Compound growth at +4.0% MoM (tier baseline for MID). Range widens with horizon — typical noise band ±25% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.

📊

BU Investment Matrix

Below median · 45/100MID TIERunderperforming peers

Growth Velocity

5.0

Founder Strength

3.4

Product Quality

8.6

Revenue Strength

3.7

Monetization Maturity

1.0

Defensibility

4.5

Market Position

0.0

Operational Safety

10.0

💰 Revenue: Modest — $3K - $7K/mo · MID tier · medium confidence, trajectory unclear.
⭐ Quality: 4.3★ across 11,381 reviews — strong (top 10%).
📍 Market: Not yet charting in any of the 9 monitored markets.
📈 Growth: Insufficient signal to assess trajectory.
⚠️ Risk: Low — no material risk signals detected.

🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.

💵 For acquirers: Estimated asking range 18-32× monthly = $90K-$160K.

Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.

Range:

💰 Forecast Revenue / mo

MODEL

Revenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.

🔬Forecast Breakdown — Why This Estimate?Top 7 of 7 triggers

Our ML model uses 200+ signals from public data. These are the most influential for this app:

Mid install base (11,381 ratings)METRIC		+$5,500
subscriptionREVIEW		+$2,500
excellent appREVIEW		+$1,500
Mature app (14y old)METRIC		+$1,500
slowREVIEW		−$1,200
Good rating (4.3★)METRIC		+$800
Ad-supported / freemiumMETRIC		+$600

METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)

📥 Estimated Downloads / week

PROXY · ratings × 50/wk —

Industry-rule estimate (Sensor Tower / data.ai): one weekly install ≈ 50 new ratings. Solid points = tracked snapshots · faded line = pre-tracking model backfill.

📈 Reviews Growth

LIVE

Cumulative review count from first BU snapshot. Each point = a tracked update.

⭐ Rating Trend

LIVE

Average rating evolution. Updates with each new review batch.

🗓️ Snapshot Timeline

HISTORY

Each bar shows a tracked update and the metric delta from the previous snapshot.

Profile & Insights

Everything we know — and don't — about this app and its company.

Identification

App name: UpToDate
Developer: Wolters Kluwer Health UpToDate
Bundle ID: com.uptodate.android
App Store URL: Open in App Store
Category: Medical
Content rating: Not found
Languages: Not found

Company

Website: www.uptodate.com
Tagline: Not found
Description: Not found
Founded: Not found
HQ / Address: Not found
Employees: Not found
Logo: Not found

Revenue

Reported revenue signal / mo: Not found
AI revenue estimate / mo: Not found
AI annual estimate: Not found
ML model estimate / mo: $276/mo
Top-grossing rank: Not found
All-time revenue: Not found
Pricing: Not found

Founder

Founder data not yet collected for this app.

Funding

Funding data not yet collected for this app.

Press & Links

Press & Links data not yet collected for this app.

Contacts & Socials

Contacts & Socials data not yet collected for this app.

🚀Version Release Timeline2 releases tracked

Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.

📝 About this app

Individual or Institutional Subscription required.

UpToDate® registrants and Individual subscribers can now answer their clinical questions anytime, anywhere by downloading this app onto an Android™ phone or tablet.

UpToDate is the leading clinical decision support resource with evidence-based clinical information – including drug topics and recommendations that clinicians rely on at the point of care.

UpToDate has been the subject of over 30 research studies confirming that widespread usage of UpToDate is associated with improved patient care and hospital performance.… View full description on the official store →

App Specs

🔐 Own this app? Claim & verify MRR →

🔖 v4.2.2🔄 updated 0d ago📂 Medical💰 Free

📅

What Worked™ · Development Pipeline

2 EVENTS TRACKED

Detected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →

2026-05

🚀

First tracked snapshot — initial data captured

→ 30 days after: reviews +21 medium · co-occurring

2026-05

🔧

Shipped update — v4.0.2 → v4.2.2

→ 30 days after: reviews +21 medium · co-occurring

🔔

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📝 Description

BU Score · Transcendent

Full revenue analysis

Read the article-style breakdown for UpToDate: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.

Read deep-dive →