BeautyCam-Digicam&Photo Editor
74
Quality Score
Strong
✍️ GetAppValue analysis
“
BeautyCam-Digicam&Photo Editor is an iOS app from Xiamen Meitu Technology Co., Ltd. in the Photo & Video category, currently rated 4.8★ across 21,927 ratings. Initial signal reads as mixed reviews: supporters praise core features while critics cite stability and value gaps.
Quality Score is 74: Strong (healthy traction). For a Photo & Video app, that means healthy traction. The full BU Investment Matrix below scores 8 dimensions including monetisation, growth, and operational risk.
Track changes month-over-month in the Performance section below: live snapshot history and revenue forecast included.
💰 Monthly revenue · now vs forecast
● Right now
$900K
per month
→
12-mo forecast
$953K – $1467K
per month
→
24-mo forecast
$1.1M – $2.1M
per month
BIG tier
💡 Grow this revenue
Free AI audit of this app’s store listing
- Title & subtitle keyword fit
- Description hook & conversion structure
- Screenshots, ratings, reviews strategy
Typical impact: +2-5× organic installs
📊 Performance Tracking LIVE
Loading…
Rating
—
Reviews
—
Forecast Revenue / mo
—
Snapshots tracked
0
since first record
ONE-TIME · BUILD
💰 Estimated build cost
$140K
↳ What it cost to build · not monthly revenue
Likely range $105K – $190K
$25K · MVP floor
$100K · indie scale
$500K+ · studio build
📈
Slow ROI — current MRR is well below build cost
Synthetic estimate. Inputs: category complexity, file size, screen count, monetization layer, platform reach, age × team-size proxy. Calibrated against 2024-2026 indie-agency rate surveys. Full math + source list on /methodology.
Where the money goes
| 🧱 MVP baseline (design + 1-store ship) | +$28K |
| 📱 5 unique screens × $4.5K | +$22K |
| 📦 Asset bundle (540 MB) | +$40K |
| ⚙ Photo & Video complexity ×1.55 | +$49K |
Total estimate
$140K
ONE-TIME · EXIT VALUE
💵 Estimated acquisition value
$25K
↳ What it would sell for · not monthly revenue
Marketplace range $20K – $30K · 17× MRR multiple
💸
~0.2× build cost (under-water)
Synthetic estimate. Multiple band derived from ad-supported + age, rating quality, category demand, and user-base maturity. Calibrated against 2024-2026 indie-app-marketplace closed-deal medians. Full math + comparable deal list on /methodology.
How the multiple was built
| 📺 Ad-supported base | 15× MRR |
| ⭐ ★ rating ≥ 4.7 (premium) | +15% |
Final multiple
17× MRR
👥 Estimated audience size
3.0M
Lifetime downloads (US-equivalent)
Monthly active
545K
Daily active
160K
Synthetic estimate from ratings × category benchmarks. Calibrated against 2024-2026 mobile-attribution retention + DAU/MAU reports. Numbers are US-storefront-equivalent — true global audience can be 5-10× larger for international apps. Full math + source list on /methodology.
How we sized it
| 📲 Photo & Video engagement | ~140 installs / rating |
| 🔁 Photo & Video D30 retention | 18% |
| 📍 DAU / MAU stickiness | 0.30 |
DAU / MAU
29% sticky
🔬
How we forecast this revenue
MEDIUM CONFIDENCEBaseline
$900K/mo · ML-estimated from 234 triggers
Growth rate
+2.5% MoM · BIG tier baseline (compound monthly)
6 months
$887K – $1.2M
12 months
$953K – $1.5M
24 months
$1.1M – $2.1M
Compound growth at +2.5% MoM (tier baseline for BIG). Range widens with horizon — typical noise band ±15% at 6mo.. Ranges widen with horizon — distant futures carry more uncertainty.
📊
BU Investment Matrix
Mixed signals · 57/100BIG TIERcompetitive but cautiousGrowth Velocity
5.0
Founder Strength
6.4
Product Quality
9.5
Revenue Strength
6.0
Monetization Maturity
1.0
Defensibility
6.0
Market Position
2.0
Operational Safety
10.0
- 💰 Revenue: Healthy — $360K - $1980K/mo · BIG tier · medium-low confidence, trajectory unclear.
- ⭐ Quality: 4.76★ across 21,927 reviews — exceptional (top 1% in category).
- 📍 Market: Not yet charting in any of the 9 monitored markets.
- 📈 Growth: Insufficient signal to assess trajectory.
- ⚠️ Risk: Low — no material risk signals detected.
🎯 For competitors: Mixed picture. Worth competing if you have a clear UX or pricing edge — otherwise crowded segment.
💵 For acquirers: Estimated asking range 18-32× monthly = $16.2M-$28.8M.
Composite of 8 dimensions computed deterministically from public signals — no LLM, every score traces back to a measurable input. Default weights shown; "compete" / "acquire" / "invest" lenses re-weight without re-fetching.
Range:
💰 Forecast Revenue / mo
MODELRevenue forecast computed from BU's 234 trigger model on each snapshot. Calibrated against ground-truth from 58 verified-revenue apps.
🔬Forecast Breakdown — Why This Estimate?Top 9 of 9 triggers
Our ML model uses 200+ signals from public data. These are the most influential for this app:
| Mid install base (21,927 ratings)METRIC | +$5,500 | |
| Excellent rating (4.8★)METRIC | +$2,200 | |
| bugsREVIEW | −$1,800 | |
| 5 starREVIEW | +$1,800 | |
| cancelledREVIEW | −$1,500 | |
| Mature app (13y old)METRIC | +$1,500 | |
| highly recommendREVIEW | +$1,400 | |
| Ad-supported / freemiumMETRIC | +$600 | |
| Localized (9 languages)METRIC | +$600 |
METRIC = structural app data · REVIEW = mined from user reviews · ✓ VERIFIED = Stripe-verified anchor (TrustMRR)
📈 Reviews Growth
LIVECumulative review count from first BU snapshot. Each point = a tracked update.
⭐ Rating Trend
LIVEAverage rating evolution. Updates with each new review batch.
🆕 What's New · v13.2.70
- Optimized product experience for smoother use and more effects!
- Fixed known issues and improved performance, making operations smoother and details more convenient!
Try the brand-new version of BeautyCam!
Customer service email: support@meitu.com
- Fixed known issues and improved performance, making operations smoother and details more convenient!
Try the brand-new version of BeautyCam!
Customer service email: support@meitu.com
Profile & Insights
Everything we know — and don't — about this app and its company.
Identification
- App name
- BeautyCam-Digicam&Photo Editor
- Developer
- Xiamen Meitu Technology Co., Ltd.
- Bundle ID
- com.meitu.myxj
- App Store URL
- Open in App Store
- Category
- Photo & Video
- Content rating
- 12+
- Languages
- EN, ID, JA, KO, PT, ZH, TH, ZH, VI
Company
- Website
- meiyan.meipai.com
- Tagline
- Not found
- Description
- 随时随地拥有好气色的拍照神器【美颜相机APP】，拍照期间实时美颜修图，量身打造你的美。下载美颜相机，带你体验潮流发型，拍摄电影级大片，做世界焦点，释放不一样的自己！
- Founded
- Not found
- HQ / Address
- Not found
- Employees
- Not found
- Logo
- Not found
Revenue
- Reported revenue signal / mo
- Not found
- AI revenue estimate / mo
- Not found
- AI annual estimate
- Not found
- ML model estimate / mo
- $1.4K/mo
- Top-grossing rank
- 🇯🇵#7 /100 🇦🇺#39 /100 🇨🇦#46 /100 🇺🇸#91 /100
- All-time revenue
- Not found
- Pricing
- Not found
Founder
Founder data not yet collected for this app.
Funding
Funding data not yet collected for this app.
Press & Links
Press & Links data not yet collected for this app.
Contacts & Socials
- Socials
- Not found
- jubao365@meitu.com
- Phone
- 4000093360
- Contact page
- Not found
- About page
- Not found
📈Ratings growth21,908 ratings+5141% lifetimeShow 3-year history estimate ▾
Tracked (60 weeks) Pre-tracking estimate (0 weeks) · model-based, ±5% noise · anchored to release date and current value
🌍Top Countries — Grossing Rank4 countries
🇯🇵JP#7 /100
🇦🇺AU#39 /100
🇨🇦CA#46 /100
🇺🇸US#91 /100
📊Category Rank Trajectory#7 now · best #7 · worst #47
Lower line = better rank · Estimate from ratings growth model · Lower position on chart = worse rank · Higher = top of chart
🚀Update Frequency · Releases per Quarter4 releases tracked
🚀Version Release Timeline4 releases tracked
Profile is built from iTunes Lookup + developer site scrape + ML revenue model. Empty fields show "Not found" — additional sources (Crunchbase, X, IndieHackers, Acquire.com) coming.
📝 About this app
BeautyCam: Transform Your Photos, Highlight Your Natural Beauty
Discover the power of advanced technology to effortlessly create stunning visuals
BeautyCam puts professional-level tools at your fingertips:
Multiple camera modes recreate the look and feel of DSLR, Digicam, iPhone Cam, and Film Camera styles.
AI-powered detection enhances your natural features for a polished, yet authentic look
Various portrait styles allow you to achieve professional studio results with ease
=== Save Money on Buying Cameras ===… View full description on the official store →
Discover the power of advanced technology to effortlessly create stunning visuals
BeautyCam puts professional-level tools at your fingertips:
Multiple camera modes recreate the look and feel of DSLR, Digicam, iPhone Cam, and Film Camera styles.
AI-powered detection enhances your natural features for a polished, yet authentic look
Various portrait styles allow you to achieve professional studio results with ease
=== Save Money on Buying Cameras ===… View full description on the official store →
App Specs
🔐 Own this app? Claim & verify MRR →💾 540 MB🔞 12+📱 iOS 13.0+🔖 v13.2.70🔄 updated 0d ago🌐 EN, ID, JA, KO, PT +4📂 Photo & Video💰 Free
📅
What Worked™ · Development Pipeline
17 EVENTS TRACKEDDetected changes in this app over its tracked lifetime — each event links cause (what changed) to effect (what moved). Sorted newest first.See full history →Version history →
2026-08
🔧
Shipped update — v13.2.40 → v13.2.70
→ 30 days after: reviews +225 high confidence
2026-07
🔧
Shipped update — v13.1.80 → v13.2.40
→ 30 days after: reviews +511 high confidence
2026-06
🔧
Shipped update — v13.1.40 → v13.1.80
→ 30 days after: reviews +525 high confidence
2026-05
🔄
Monetization changed: freemium → free
→ 30 days after: reviews +239 high confidence
2026-03
📈
Crossed 1,000 ratings — social-proof flywheel kicking in
→ 30 days after: rating +2.12★ · reviews +20,060 medium · co-occurring
2026-03
⭐
Rating ↑ 2.68 → 4.80 (improved 2.12★)
→ 30 days after: rating +2.12★ · reviews +20,060 medium · co-occurring
2026-03
📈
Crossed 500 ratings — social-proof flywheel kicking in
→ 30 days after: rating +2.12★ · reviews +20,061 medium · co-occurring
2017-10
⭐
Rating ↓ 3.39 → 2.68 (dropped 0.71★)
→ 30 days after: rating −0.07★ · reviews +13 high confidence
2017-09
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.71★ · reviews +62 medium · co-occurring
2017-09
⭐
Rating ↓ 4.71 → 3.39 (dropped 1.32★)
→ 30 days after: rating −0.71★ · reviews +62 medium · co-occurring
2017-09
📈
Crossed 100 ratings — social-proof flywheel kicking in
→ 30 days after: rating −2.03★ · reviews +114 medium · co-occurring
2017-06
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +6 high confidence
2017-06
📈
Crossed 50 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.26★ · reviews +16 high confidence
2017-02
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: rating −0.07★ · reviews +7 high confidence
2017-02
📈
Crossed 10 ratings — social-proof flywheel kicking in
→ 30 days after: reviews +11 medium · co-occurring
2017-01
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +11 medium · co-occurring
2017-01
🚀
First tracked snapshot — initial data captured
→ 30 days after: reviews +11 high confidence
🔎
ASO Keyword Positions
BEST RANK #6Ranked for 2 App Store search queryies in our last keyword sweep. Lower position = closer to the top.
selfie camera·#6🇺🇸photo editor·#42🇺🇸
Last sweep: 2026-05-19 · iTunes Search API
🌍
Multi-Country Performance
Available in 8 of 9 monitored markets| Market | Rating | Reviews | Current version |
|---|---|---|---|
| 🇦🇺 AU | 4.77207★ | 3,365 | 4.77207★ this version |
| 🇧🇷 BR | 4.57294★ | 377 | 4.57294★ this version |
| 🇨🇦 CA | 4.78214★ | 3,438 | 4.78214★ this version |
| 🇩🇪 DE | 4.71★ | 300 | 4.71★ this version |
| 🇫🇷 FR | 4.70221★ | 272 | 4.70221★ this version |
| 🇬🇧 GB | 4.76818★ | 660 | 4.76818★ this version |
| 🇯🇵 JP | 4.59248★ | 20,821 | 4.59248★ this version |
| 🇺🇸 US | 4.75941★ | 22,079 | 4.75941★ this version |
🔔
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📝 Description
95
BU Score · Transcendent
Full revenue analysis
Read the article-style breakdown for BeautyCam-Digicam&Photo Editor: category rank, percentile, growth signal, comparable apps, and how the forecast is calibrated against verified-MRR anchors in this niche.
More by Xiamen Meitu Technology Co., Ltd.
View all →📦 Portfolio summaryINDIE studio
4apps·$49K/mocombined
Lead-app heavy — top app contributes 62%
About this analysis
Why high confidence: 21,927 ratings · no founder-verified revenue (model estimate only).
❓ Frequently Asked Questions
4 answers · auto-generated from this app's public dataHow much does BeautyCam-Digicam&Photo Editor make per month?▴
Based on our ML-calibrated revenue forecast, BeautyCam-Digicam&Photo Editor earns approximately $1.4K/mo. This is a US-storefront-equivalent estimate; global revenue can be several times larger for internationally-distributed apps. See the methodology page for the full formula and confidence bands.
What apps are like BeautyCam-Digicam&Photo Editor?▴
Browse the full Photo & Video category catalog to find similar apps with revenue, build cost, audience and tech stack data. Each /p/{slug} page also shows a Compare side-by-side widget with three peer apps from the same niche.
Who makes BeautyCam-Digicam&Photo Editor?▴
BeautyCam-Digicam&Photo Editor is published by Xiamen Meitu Technology Co., Ltd. on the Apple App Store. See the full publisher portfolio (other apps by the same developer) via the More by developer block on the product page above.
What is BeautyCam-Digicam&Photo Editor's BU Score?▴
BeautyCam-Digicam&Photo Editor has a BU Score of 74/100 (Strong). The score combines App Store rating, ratings count, monetization model and revenue signals calibrated against founder-verified MRR anchors. See the BU Score formula.